When life gives you lemons, break out the Tequila and salt ... TGIF! … [Continue reading] about When Life Give You Lemons… TGIF!
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10 Great Ways to Improve Your Email Marketing [Infographic]
Email marketing can be a very effective way to reach customers, either to nurture them or to, inform of new products or to acquire new customers. Creating successful email campaigns does not happen by accident though. Increase the chances of your … [Continue reading] about 10 Great Ways to Improve Your Email Marketing [Infographic]
Social Media Engagement is Not a Strategy
I came across this presentation today. I've seen Mark Schaefer speak before, he's pretty good, but I have to admit when I first read the title I thought it was just more link bait. After reading the power point I have to agree though, Social Media … [Continue reading] about Social Media Engagement is Not a Strategy
Google’s New Mobile-Friendly Update Does Not Affect AdWords
You may have heard the news from Google that they have updated their algorithm to include mobile-friendliness as a ranking signal. The update, which went into effect on April 21, 2015, will only affect organic search, NOT paid search/AdWords. In … [Continue reading] about Google’s New Mobile-Friendly Update Does Not Affect AdWords
Is Cheaper Really Better?
There will always be someone that says they can do it cheaper. But the real question is, "Is cheaper really better?" I would say more times than not, it is not. From a business sales perspective if you compete on price and strive to be the cheapest, … [Continue reading] about Is Cheaper Really Better?