bryan coe digital marketing strategist

Introduction to Leveraging Social Media for Business

Have you heard of Twitter?

Do you have a Facebook or a LinkedIn account?

How about a blog?

These are all examples of social media. There’s a lot of buzz in the media about the new ways that people are connecting using social media, but are you using this phenomenon for your business? In this webinar you will find out just what the different aspects of social media are and how to use them to promote your business.

On May 7th Blackbird e-Solutions will be presenting a free webinar explaining in plain terms what social media is, and how you can use it to help your business. The discussion will cover how to us social media to strengthen your brand, sell products, drive traffic to your website and more.

The webinar will be held on Thursday, May 7, 2009 from 2:00-3:00pm EST -register today space is limited!

Who will be presenting?

The webinar will be presented by Bryan Coe, President and founder of Blackbird e-Solutions. Before starting his company Bryan worked for such well know companies such as 1&1 Internet and Google. You can find Blackbird e-Solutions online: E-Life, Facebook, Twitter

Who should attend?

Business owners, executives and anyone interested in learning more about social media. No technical experience required.

Technical requirements:

Internet connection and computer speakers for audio.

Link to webinar information on Blackbird e-Solutions site

Viral Marketing

One of the things I’m looking at for marketing my company is using videos as well as other forms of viral marketing. I was doing some research this morning and I came across the short film below. Check it out. I think it’s quite good.

Watch and share full screen at


Seems I have a lot to write about tonight. Just catching up I guess.

I’ve told a few of you about the book I’ve been reading. It’s called Wikinomics. Sounds a bit dry? Well, it is actually interesting. It’s about how collaboration is changing the economy. You may have heard of sites like Facebook, MySpace, Flikr. But probably never heard of things like InnoCentive where major companies around the world are posting projects for real cash. For example:

Rapid Test for Detection of Infection

POSTED: JUL 26, 2007
DEADLINE: OCT 26, 2007
$50,000 USD

Or the Human Genome Project a site where geneticists collaborate. Although the social sites maybe in the sites in the spotlight now, it is much broader movement.

Anyway, I’m going to do a review of the book on my company blog e-Life, I’ll probably post it here too, or at least let you know when the review is up. Until then…Check out the site Wikinomics and Here’s a link where you can buy the book:

The next book I’m going to read is also pretty heavy, but about German. It’s called Der Dativ ist dem Genitiv sein Tod == Dative is the death of Genetive. It’s supposed to be a guide to all the craziness in the German Language. We’ll see… Here’s an audio version.

Joost : TV anywhere, anytime…

Joost beta is finally open to everyone now. So, I thought I’d check it out.

Joost a highly disruptive site is a creation of Niklas Zennstrom and Janus Friis who were also behind Kazaa and Skype. To use it you download the player, create a user name and password, log in and you’re ready to go. Old media companies are looking at making deals with Joost to distribute their shows, some say they are using it as an answer to YouTube. Companies like Reuters, Warner Brothers, BET, Comedy Central, MTV and more have made programs available. I expect as popularity increases so will the number of companies and programs we’ll find on Joost.

I’m viewing with a 19″ flat screen monitor on a cable connection, and so far the quality is very good. When there is a lot of motion you do get a bit of fuzziness, but nothing that is unbearable. There are advertisements but they are very short less then 30 seconds at a time. Every so often a small image will appear on top of the picture in the lower right hand corner advertising products. Nothing more than what you would see when watching a soccer match.

Along with watching TV shows and movies, you can chat with viewers and rate shows. Over all I would say it’s pretty impressive. They actually have a couple of episodes from Max Headroom.

Check out this demonstration from the site What’s Joost?

Microsoft, Apple and other companies are still trying to bring the PC and internet to the living room. Joost may give them more incentive. Could this be the future of TV?