bryan coe digital marketing strategist

Digital Marketing Changes in 2016 [Infographic]

Here are some very interesting predictions to what the digital marketing landscape will look like in 2016, according to the following Signal infographic.

One of the biggest trends that will continue in 2016 is the use of data. Data will drive everything from targeting precision, to advertising formats, platforms and relevancy. It’s no longer enough to say that you can track the ROI of your online efforts, marketers now need to use the data to reach more relevant audiences and to produce better results.

predictions for digital marketing in 2016

 

This is How Self-Driving Cars Would Work

Yikes! Imagine all the laundromat bills! If we all had self-driving cars…

Five Uses for Your Latest Phone book

Many of you may have come home to find the latest phone book on your doorstep. Or someone recently dropped them off at your office. A guy stop in today to deliver to our office and he asked, “Do you want more than four?”  My thought was, “Do we really need even one?”

Yellowboook continues to deliver printed phone books even though many if not most go straight to the trash or recycle bin. I’d also venture to guess that anyone under 40 may not have ever even used one. No one ever asks for them they just show up!

So, if you are at a lost as to what to do with your new paperweight, or you just feel bad about throwing them away. Here are five tips for to do with them:

  1. The Door Stop

    Nothing says utility like the “phone book doorstop.”the phone book doorstop

  2. The Window Brace

    If you have old or broken windows, don’t use a stick, use the phone book! It even has two settings. Lay it on it’s side for a small opening and stand it up for a wider opening.The phone book windo brace

  3. The Booster Seat

    Tired of being too short when you sit at the table? Use the booster seat. One book not enough? Use multiples for even more height. Also works in the car.the phone book booster seat

  4. The Foot Rest

    Need to put your feet up while you ponder next great business idea? Try the phone book footrest. Great for relaxing and adjustable as well. the phone book laptop stand

  5. The Laptop Stand

    My personal favorite. It’s perfect combination of old and new. The phone book laptop stand.the phone book laptop stand

 

Conference Calls: An Amazing Tool, but Also a Necessary Evil

As the world gets smaller and companies operate in multiple locations, technology helps us stay in contact. It’s an amazing thing, but..

We’ve all had this meeting before.

Dude You’re a Barista

I love this commercial, makes me laugh everytime. I like how the iPhone users are behind a barricade. Great symbolism.

The Best Bike Lock Ever!

Do you live in a big city? Are you tired of your bike getting stolen? Need a new bike lock? Try this one!

Cell Phones for Seniors

I found the perfect phone for those of you that have trouble seeing those tiny buttons on regular cell phones.

Scotty beam me in.. what? CNN goes super High-Tech with holograms

Uprgades…

What will we be wearing in space???

At a recent conference in California called “Transforming Space”, designers showed their take on space attire. This is an annual conference hosted by the California Space Authority (CSA) and the California Space Education and Workforce Institute (CSEWI). The fashion show was interesting and well… …watch the video, you’ll see what I mean.